Thursday, February 20, 2020

Market Position Analysis of Yum Brand Essay Example | Topics and Well Written Essays - 6750 words - 1

Market Position Analysis of Yum Brand - Essay Example According to the company website, Yum Brand is adjudged as the world’s largest fast-food restaurant in the world in terms of the total number of operating units. With a staggering figure of 40,000 restaurants and presence in more than 130 countries of the world, the global sales figures of Yum increasing at a robust rate (Yum, 2013). Â  Since the spin-off from PepsiCo in the year 1997, the company has truly become a global company. The assets skyrocketed from $4,531m to 9,011m in the global restaurant industry (Global Business Browser, 2014). For the 36 weeks ended 07 September 2013, its revenues reduced by 6% to $8.91b and net income decreased 39% to $770m (Interim report, 2013). The company always aims at entering countries which have strong market potential and implements relevant operational strategies which allow them to surmount a different kind of market challenges. Yum Brands have experienced growth by focusing on the foreign markets such as China, India, and Brazil to name a few. Â  Some of the key competitors of the firm are McDonald's, Burger King, Subway and Dunkin Donuts among others. The company is also known for its philanthropic activities across the globe and has always received respect from the society. For example, the company offers employment opportunities to the unprivileged segment of the society. Though it is facing the decline in sales and profits, reports have suggested that the macroeconomic environment has always remained strong for the Yum Brands, especially in the overseas markets (Cho, 2012). According to Global Business Browser (2013), the restaurant's industry all over the world increased by 8.5% in 2011 to reach a value of $2,457.1b and it is expected to increase by 41.7% to $3,482.5b by 2016. The company anticipates that the in the next 8-10 years, the rising incomes will continue to unfold and will allow millions of people to afford fast foods from Yum Brands (Cho, 2012).

Wednesday, February 5, 2020

Mental health ( paramedic ) Case Study Example | Topics and Well Written Essays - 3000 words

Mental health ( paramedic ) - Case Study Example In this contemporary environment, people are deemed to be engaged with their daily work due to which they have minimum time to take care of their health (Simpson & et. al., 2010; 127-139). However, in the process of meeting their professional and personal obligation, they acquire lots of behavioural and psychological stress, which further result in severe health complication. The increasing number of chronic health disorder reflects a clear picture of the contemporary society with regard to health and well being. Contextually, this particular essay provides an elaborative discussion about a particular case that is relevant to healthcare complication of any individual. Furthermore, the provided case will be analysed elaborately by providing the facts and prominent elements that are accountable for such adverse health condition. An 18 year old female with health complication of shortness of breath has been dispatched from university on a particular day. During her health complication, University lecturers and her classmates have assisted her to an ambulance. She complained about problems relating to nauseous and lack of strength, which was probably owing to the aspect that she had little sleep for the past few weeks. In this regard, she had visited the local doctor around 3 times for the last few weeks. The local doctor has conducted medical tests such as blood check up, X-ray and ultra sound. While she was awaiting for the report of the test, her illness was more severe due to vomiting, weakness, sleeping issues and increasing issues of short of breath among others. She was also unable to conduct her daily work that includes going to the university, local pub and joining her music band among others. She began to deteriorate in terms of health both mentally and physically with time. The case mainly highlighted some of the facts relevant to the health complications of an 18 year old lady. It